Here is a quick overview of what our speakers will be sharing at Fordyce Forum 2011. If you would prefer to look at the abbreviated agenda at a glance, click here:
June 1, 2025 back to top |
Session / Description |
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1:00 pm – 4:00 pm |
Workshop
Multitask Sourcing: Learn the secrets of efficient and consultative sourcing while working a busy recruiting desk (180 minutes) |
Source. Compile. Recruit. Lori Fenstermaker will share her firm’s secret recipe of consultative sourcing to locate new prospective candidates and clients. In this session Lori will cover the important steps key to differentiating yourselves from your competitors. She will teach you to think differently about sourcing and to fish in different ponds than your competition. Companies are finally starting to “release” their jobs to 3rd parties again. Do you want to show them the same candidates that applied directly to their online posting or do you want to differentiate yourself by nailing it right out of the gates? It is often said that if you want to get something done, give it to a busy person to do. Lori knows you’re busy and don’t have time to spend all day sourcing — after all, she works a full desk herself, runs a successful recruiting business and recruiting software company, and she has a family that she wants to spend time with as well. She doesn’t have time to waste — and neither do you! In this session, Lori will cover the key steps to sourcing quickly and efficiently. There will be interactive discussions around:
After participating in this session you will be armed with new techniques that you can use to find better candidates and to secure more business from clients.
Speaker:
Lori Fenstermaker
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1:00 pm – 4:00 pm |
Workshop
Advanced Client Marketing: New Strategies and Techniques to Win More Business (180 minutes) |
The first training of its kind at The Fordyce Forum. Industry trainer, Mike Ramer, will share his firm’s innovative methods to develop new clients. In this interactive session, he won’t just talk. He’ll engage you. He’ll discuss how to think like a marketer. Then, he’ll source leads online and phone call new clients - live! The next two years will be a tremendous “Big Billing” opportunity. It starts with marketing and winning quality search assignments. Here’s what is happening now:
All of this is a recipe for obtaining huge amounts of new business with the right thinking, strategy, and approach. In this session, you will learn:
What people have said about Mike’s training:
Please join Mike Ramer and industry peers for this pre-conference workshop – for a training experience certain to be unlike any other!
Speaker:
Mike Ramer
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4:30 pm – 6:30 pm |
Welcome Reception
Welcome Reception (120 minutes) |
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A great way to start off the fifth annual Fordyce Forum! Share drinks and appetizers with your peers and colleagues. And as a special treat, we will be helping our Conference Chair, Jenifer Lambert, celebrate her 40th birthday today! Come early and help us make this an amazing birthday for her! |
June 2, 2025 back to top |
Session / Description |
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9:00 am – 9:30 am |
Welcome Remarks
Welcome Remarks (30 minutes) |
Conference Chair Jenifer Lambert will kick off Fordyce Forum 2011 and set the stage for two days of learning and collaboration.
Speaker:
Jenifer Lambert
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9:30 am – 10:45 am |
Keynote Presentation
Skrentny Speaks (75 minutes) |
When Jeff started in the recruiting profession back in 1987, his first placement quit after 93 days. Then he was sued by his client. Despite that rocky start, Jeff has been a thriving executive search entrepreneur for the last 24 years. And he’s here to tell you all about it… Let’s face it -– this business isn’t always easy! Every day, we deal with difficult clients, difficult candidates, difficult co-workers, bosses, and peers, and that doesn’t even include our own personal lives and the drama that can unfold at home. Jeff is no stranger to having to deal with the balancing act of having a successful business while still maintaining personal sanity. In his keynote presentation, you’ll laugh, relate, and be inspired by his recruiting story. Learn from Jeff’s own personal accounts about how you can handle life as a recruiter and still come out on top.
Speaker:
Jeff Skrentny
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10:45 am – 11:15 am |
Coffee Break
Networking Coffee Break (30 minutes) |
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Grab a quick jolt of energy while you mingle with fellow attendees - don’t forget to check out the exhibit hall! |
11:15 am – 12:15 pm |
General Session
Management Best Practices - Panel Session (60 minutes) |
Jenifer Lambert will lead a panel of recruiting business owners who manage various sized and structured teams in a discussion of management best practices. There are significant differences between managing virtual teams, teams of five or more, and teams that are spread across multiple office locations. Yet while there are differences, there are also similarities and universal truths that apply to teams of all shapes and sizes. In this session, you will have the chance to learn from the struggles and successes of the four panelists and how they keep their teams productive, cohesive, and working toward a common goal. |
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12:15 pm – 2:00 pm |
Networking Lunch
Networking Lunch (105 minutes) |
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Don’t miss out on the buffet lunch served in the exhibit hall - it’s a great opportunity to see the latest in gadgetry and services available to you while mingling with new friends and chatting about the morning’s fantastic sessions. |
2:00 pm – 3:00 pm |
Breakout Session
Social Media Revolution…Great, Now What? (60 minutes) |
With the buzz surrounding Social Media, you know it’s something you should do or are doing, but are you doing it right? This session will give you the opportunity to learn from someone who has worked for one of the largest staffing firms in the world helping individual offices of all shapes and sizes craft social media campaigns. In this session, Knippenberg will share best practices for offices that range in industry focus, location, and size — from beginners to advanced users. Beginner: How to implement Social Media and easy ways to get started:
Advanced: Taking it to the next level:
Don’t miss the opportunity to gain insight from inside the industry. Whether you are a beginner or an advanced user, this is a must-attend session!
Speaker:
Jennifer Knippenberg
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2:00 pm – 3:00 pm |
Breakout Session
Succession Planning: How to Get "Big Bucks" from Your Recruiting Firm When It's Time to Leave (60 minutes) |
Why NOW is the most important time to think about it even if your horizon is fifteen years or more in the future! The first reaction most people have to this topic is, “I still have ten or more years before I want to get out; why begin to prepare now?” Because it is EASIER to prepare the longer your time horizon. You need to know what buyers want and have your firm structured in a certain way or the company you built over the years could be virtually worthless! During this session you will learn:
You will leave this session with ideas you can easily put in place now instead of waiting until later that will save you hundreds of hours and thousands of dollars. You will also leave with a few different basic models of what a successful transition looks like. Lastly, by putting these strategies in place you will probably generate more revenues and profits in the short term by adding efficiencies to your existing structure. Have you ever wondered what your recruiting firm was worth?
Speaker:
Michael Gionta
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3:00 pm – 3:30 pm |
Coffee Break
Networking Coffee Break (30 minutes) |
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Take a moment to explore the exhibit hall and talk with the vendors! There are some great products and services showcased at the conference. While you’re there, get a refill on your coffee and gather your thoughts before heading in for the next round of breakout sessions! |
3:30 pm – 4:30 pm |
Breakout Session
Diversifying Your Business Income (60 minutes) |
Jeremy Sisemore has built a practice that still embodies the traditional contingent and retained models of recruiting. However, he’s been able to create multiple revenue streams while being able to create more value for his clients.
Be prepared to have your mind stretched in this session; you won’t want to miss it!
Speaker:
Jeremy Sisemore
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3:30 pm – 4:30 pm |
Breakout Session
Quality-First Sourcing (60 minutes) |
Think you have a challenging or impossible position to fill? In this interactive session, Conni will demonstrate the “how-to’s” of ethical, efficient, effective telephone talent identification for recruiting, finding the talent that no one can find online. She will identify on-target talent by telephone from the hiring managers’ most desirable target companies: hire-ready candidates and she will play the recorded calls (recorded off-site) in which she has obtained the names, titles, phone numbers, e-mail address, and reporting relationships of the exact people who meet the position descriptions. What positions have been open the longest? What clients/hiring managers are suffering the most? What is the enterprise’s cost of filling these roles compared to the cost of vacancies? Her ethical, direct techniques are effective in all industries, all functions and at all levels, worldwide and demonstrate that original telephone research delivers the added ROI your company seeks. Think you have a challenging or impossible position to fill? Let’s challenge that! As the go-to expert in recruiting for your company/client, ask yourself: Am I seeking the most qualified talent or the most available talent? Would I rather call 50 people to network with or 5 highly targeted prospects? How will this competitive intelligence increase my reputation as the go-to expert in recruiting? How can I save time and money while increasing quality? Now you know how to add value to your clients/businesses beyond presenting candidates, improving your individual ROI in your companies and building your personal brands as “Deliverers of Results!” What you can expect to learn in this session:
Speaker:
Conni LaDouceur
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4:30 pm – 6:30 pm |
Networking Reception
Networking Reception (120 minutes) |
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Wind down the day with drinks and appetizers in the exhibit hall — a great opportunity to find out what fellow attendees learned earlier. Don’t miss out on this chance to engage your colleagues in discussions about the challenges facing our industry. And if you see her there, make sure to wish the Conference Chair, Jenifer Lambert, a Happy 40th Birthday! |
June 3, 2025 back to top |
Session / Description |
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8:00 am – 8:15 am |
Opening Remarks
Opening Remarks (15 minutes) |
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Conference Chair Jenifer Lambert will recap yesterday’s sessions and highlight today’s discussions. |
8:15 am – 9:30 am |
General Session
How to Teach a Recruiter to Bill $1,010,349.50 in One Year (75 minutes) |
Bob Marshall will walk you through the process of taking a ‘willing’ recruitment student to the million dollar plateau. In late 2006, at the suggestion of the past editor of The Fordyce Letter, Paul Hawkinson, David Thaler from Louisville, KY, called Bob and asked him the magical question, “Can you teach me how to reach one million dollars in production in one year?” Bob had been asked that on more than one occasion, but the timing was never right. This time it was. And the rest is history: $1,010,349.50 production in one year, 2007. Bob will take you along on this journey. He will explain how he analyzes potential recruitment talent; how he looks for fixable behaviors; and how he diagnoses recruiter problems and prescribes the right remedies. This session, as with all of Bob’s presentations, is a very ‘nuts and bolts’ approach based on reality. He will cover:
Bob will include words of wisdom from Paul and two of his other million dollar colleague/students: one he simply calls ‘Robocruiter,’ and Andrew Jenkins, who is a London-based Brit recruiter. This is a factual presentation. It is real. It is impactful. And the principles you will glean from it, simply put, work!
Speaker:
Bob Marshall
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9:30 am – 9:45 am |
Coffee Break
Networking Coffee Break (15 minutes) |
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We know you will party hard on Thursday night! Take a quick break, stretch your legs, and grab a cup of coffee or tea before the next session gets started! |
9:45 am – 10:45 am |
Breakout Session
The Million-Dollar Duo: Two Methods for Building a Million-Dollar Desk (60 minutes) |
Hitting one million dollars in cash-in per year is one of the first milestones that many of us shoot for in the recruiting business. There are two ways to do it: you can get on a desk and bill out a million dollars, or you can take what you already have and build on it. No matter which way you choose, it comes with some challenges. In this session, Adam will provide insight on building a team, or turning your desk into a million dollar business. Twice in the last eight years he has started from scratch and built his firm to the million-dollar level within fifteen months, both in different industries, each time with a different team of recruiters. We will discuss:
Speaker:
Adam Dalva
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9:45 am – 10:45 am |
Breakout Session
Taming Your Technology: Tips for the Busy, Anti-"Social" Recruiter (60 minutes) |
Who has time to tweet? Eric’s session promises to provide you with productivity tips, tools, and strategies to apply to your digital resources and technology. Want to add an hour of productivity back to your day? Don’t miss this break-out! Designed for those who never tweet, blog, or update their social media status, Eric’s session will show how you can still be very effective at finding and engaging talent for your clients. Expect lots of practical ideas on how to use and improve your existing technology as well as integrate and optimize the many free or affordable tools available. You’ll learn lots sneaky tricks and a few security tips for daily uses, as well as valuable information for mobile device and virtual work environments.
Speaker:
Eric Jaquith
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10:45 am – 11:00 am |
Coffee Break
Networking Coffee Break (15 minutes) |
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This is your last (quad?) shot to meet your fellow attendees, ask a question of a speaker, and meet with our exhibitors. Grab a quick refill and get back to the content! |
11:00 am – 12:00 pm |
General Session
The Future of Recruiting and Next Practices (60 minutes) |
This is a compelling topic and yet we spend little time thinking five or ten years out. In 2009 owners were prepared for a rainy day and were hit with a tsunami! Recovery efforts followed but 58% of our profession went out of business. Those in the Staffing and Recruiting profession who think about and accurately plan for the future, will be the ones to lead and prosper. Owners often discuss “Best Practices,” but during this session Barb will also discuss “Next Practices.” Learn how to ensure your practices are the best now and how you can effectively incorporate new practices to lead the charge into the future. Learn how to identify trends and initiate timely changes
Speaker:
Barbara Bruno
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12:00 pm – 12:30 pm |
Closing Session
Closing Session (30 minutes) |
Conference Chair Jenifer Lambert will guide the audience through Fordyce Forum 2011 - extracting the greatest takeaways, most memorable moments, and sharing learnings from sessions you may have missed. You won’t want to miss this wrap-up!
Speaker:
Jenifer Lambert
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